Conferences & exhibitions – ensuring effective promotion at professional meetings

OPP has extensive experience of the marketing opportunities available to publishers through displaying at UK and European academic and professional conferences and meetings. Working with our client publishers across a variety of disciplines has ensured we are well placed to take advantage of promotional opportunities at events, either displaying books in person or finding ways to bring publishing product to the attention of delegates through programme advertising, delegate pack inserts or working with a third-party retailer.